Cromatic Studios ROTake the 3D drive

Undé · Băcănie & delicii · ARCA's grocery stores · By Cromatic Studios

Undé. Băcănie & delicii.

Brand identity · Signage · MerchMarket · Store · Concept
UNDÉ

ARCA's grocery stores. A hand-drawn basket and a warm, handwritten wordmark, then three formats (Market, Store and Concept), each with its own colour, so every shop feels local and part of the same family.

01

From sketch to mark

The search started with the shelf: bottles, jars, a basket. The basket won, drawn by hand with the wordmark underneath.

From sketch to mark
From sketch to mark
From sketch to mark
From sketch to mark
4 images · drag
02

Three formats, three colours

Undé Market, Undé Store, Undé Concept: one system, recognisable at a glance, each with its own colour.

Three formats, three colours
Three formats, three colours
Three formats, three colours
Three formats, three colours
4 images · drag
03

Colour and shape

Terracotta, blue and green, and a set of cut-paper shapes for everything around the logo.

Colour and shape
Colour and shape
Colour and shape
Colour and shape
4 images · drag
04

In the hand

Tote bags, aprons, paper bags, and a pattern of everything you can find on the shelves.

In the hand
In the hand
In the hand
In the hand
4 images · drag
05

On the street

Light boxes and facade signs, designed down to the last fixing.

On the street
On the street
On the street
On the street
4 images · drag

Your brand next?

Start a project

More work

Two Minutes →Two Min Lab →OMA Coffee →Sip Coffee & Wine →Pain Plaisir →Yoshi Izakaya →Artisan Coffee Gear →Slow Coffee Festival →Casa Berero →Steam Coffee Shop →Craft Coffee →Kómpus →ARCA Resort →Antila →Patiline →Bepco →Investimental →Infinity Capital →Assetto →Longshield →Venevo →ESD →Unchain Festival →Witanalytica →Techventures Bank →Clinica Sante →The Aesthetic Court →Toskani MED →Routine Paris →Help 4 Brain →Altius →Elithia →Sticker Republic →Printoteca →
Next casePatiline