Help4Brain

Enabling a pharma challenger to become a leader.

  • Pharma, nootropics
  • Brand strategy, content strategy, TV commercial, video, social media, ad campaigns, photo, influencer marketing, UI, web development
Three Help4Brain boxes on white plinths

Top of the line, little known

Produced by Zdrovit, Help4Brain is a top-of-the-line nootropic.

It needed to educate consumers and build awareness in a market dominated by medical distribution, where most people hear about a supplement from a doctor or a pharmacist, not from the brand.

A woman stretching with a Help4Brain box beside her
A man reading, with a Help4Brain box in the foreground
Product photography for everyday focus.

An authority in all things brain

We built a solid brand and content strategy and launched Help4Brain on social media, with education at the centre: how memory works, why sleep matters, what is inside each tablet.

Quick impact and a position as a potential authority on the brain Drop for more
Growth & Content

Short videos with experts and creators, explainers on memory, focus and sleep, a TV commercial, ad campaigns and product photography for social.

  • Brand strategy
  • Content strategy
  • Social media
  • Influencer marketing
  • TV commercial
  • Video production
  • Ad campaigns
  • Photo production

Instagram reels

Help4Brain Instagram reel 1
Help4Brain Instagram reel 2
Help4Brain Instagram reel 3
Help4Brain Instagram reel 4
Help4Brain Instagram reel 5
Help4Brain Instagram reel 6
Reels on memory, power naps and dopamine, with experts and creators
A woman lying on a yoga mat next to a Help4Brain box
Blue tablets arranged in a grid
Lifestyle and product stills
Product Design

A website that explains the science in plain words: how memory works, the main ingredients and how to order.

  • UI design
  • Web development
  • Educational content

The website

The memory page on a phone
The website, on desktop and phone.
Visit help4brain.ro
Desktop page explaining memory
Mobile page on hydration and sleep
Mobile page listing the main ingredients
Thelanding page

help4brain.ro is one long landing page in deep blue. The menu runs Bacopa monnieri, Help4Brain®, Comandă, Blog, Contact. MEMORIA opens it: a blue brain with two short notes on how memory works. Then Creier sănătos, a brain drawn with what keeps it healthy on both sides, Bacopa monnieri with three cards, the main ingredients beside the box, and a set of Curiozități despre creier cards.

  • Landing page
  • UX/UI design
  • Desktop and mobile
help4brain.ro in a browser window and on a phone: the Help4Brain logo, the menu and MEMORIA over a blue brain
help4brain.ro on desktop and phone

Section bysection

Creier sănătos: a blue brain with what keeps it healthy listed on both sides
Bacopa monnieri: the plant in flower on blue, and three white cards on what it does
Ingrediente principale: the Help4Brain box beside a timeline of ingredients, from Bacopa monnieri to acid pantotenic
Curiozități despre creier: cards on multitasking, neurons, cholesterol and the 10% myth
A healthy brain, Bacopa monnieri, the ingredients and the curiosities

Fourscreens

The first screen on a phone: the logo, the menu icon and the first note about memory
Bacopa monnieri on a phone, with the first of its three cards
The box and Ce conține un comprimat? on a phone, with the table of what one tablet holds
Curiozități despre creier on a phone: the multitasking card
The first screen, Bacopa monnieri, one tablet and the curiosities, at 390 px wide

Launched with a clear brand and content strategy, Help4Brain had a quick impact on social media and a position as a potential authority in all things brain related.

Medical Avenue

On the same street

Final call · Strada Olari 9

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hi@cromaticstudios.com
+40 728 978 068

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