Bonilash

Lashes, close up.

Product Design

Lash and brow serums, Bonilash
Romania · Zdrovit portfolio
Product website, desktop and mobile

Two serums, one slim tube each

Bonilash makes two serums, one for lashes and one for brows. Each comes in a slim tube with a fine applicator.

Both go on in the evening, on clean skin, and the site is plain about time: the first results take weeks. It puts that next to the products, the reviews and the safety advice.

bonilash.ro has a home page, a page for each serum and a blog, all reached from the menu.

Pink, white and the product up close

The site takes its colours from the packs: soft pink fields, a lot of white and a deep rose for headings and buttons. The serums lie flat on pink, and the hero slides through portraits of a woman with the tube in her hand, each with the line “Gene cu până la 25% mai lungi”.

2 serums, one for lashes and one for brows, each with its own page Drop for more

Onepage

The menu runs Acasă, Produse, Blog, Contact, with Bonilash® gene and Bonilash® sprâncene under Produse and a Comandă button at the end. The home page opens with the name, the line “Seruri gene și sprâncene - Inovație pentru regenerare vizibilă” and the portrait slider. Then come the two serums, the specialist articles, the reviews, an Instagram strip, the safety tips and the questions.

Product website
UX/UI design
Desktop and mobile
Product pages
Blog

Thelanding page

The bonilash.ro page on a phone, scrolling

bonilash.ro, top to bottom, on desktop and phone.

Articole de specialitate with a close-up of an eye, and Recenzii Bonilash®: a slider of customer reviews — The articles, then the reviews

Twoserums

Each serum gets a pink card with a product shot, a short promise in the site's words and two buttons, Comandă and Vezi detalii produs. The lash serum leads with “până la 25% mai lungi”, the brow serum with results “după doar 12 săptămâni de utilizare”. Further down, a strip of product photos opens the safety tips, listed one by one: keep it out of the eye, not on the lower lashes, only on clean skin, and no results overnight.

Product cards
Safety tips
Reviews

The two serums: three silver tubes on pink beside the lash serum's name, three gold tubes on pink beside the brow serum's — The lash serum and the brow serum, each on its pink card

A strip of five product photos above Bonilash® - Sfaturi pentru utilizare în siguranță, a list of safety tips beside a round portrait — The safety tips, under a strip of product photos

On aphone

On a phone the menu folds behind one icon and the page stacks into a single column: the name and the line first, then the portrait slider, then each serum as a pink photo above its name and its two buttons. The safety tips keep their full wording.