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Artisan
Branding Web & App
Creative Director
Strategy Manager
Lead & Brand Designer
Brand Designer
UI / UX Designer
Web Development
Project Manager
Context
Artisan is the main Romanian distributor of some of the most important and world-renowned brands in the specialty coffee industry: La Marzocco, Mahlkonig, Sprout, Puqpress. Even so, it is not known for its brand, but for those it distributes.
Solution
Considering the brand’s activity as a distributor of equipment for coffee shops and roasters, but also as a distributor of green coffee, we felt the need to make a clear distinction between the two. Thus, we have created two stand-alone brands that complement each other to form the perfect duo in the coffee world: Artisan Coffee Gear and Artisan Green Bean.
