[Cromatic Studios meets Creative Junkies | S01:E06] @ivladinsky: a painter for the new generation

Cromatic Studios meets Creative Junkies is a series of interviews with cool & inspiring graphic artists. 

Vladinsky, the vibrant painter who brings art to your scrolling session is a combination between the classic and the modern, mixing contemporary vibes with public figures.

CS: So, Vlad. It appears that you’re a path to greatness, career-wise. Not to mention that you’re appreciated in creative circles. Do you mind telling us how you started painting and when did it become serious?
V: Well, in 2010 I was coming back from London. I was 22 and had no direction whatsoever. Once in Romania, I really wanted to make a difference in our country. I was looking for a purpose or a quest. Something to do to kickstart change in my life. To shift everything in a new direction. I’ve been drawing since I was 5 years old, but never really went the extra mile to develop my technique. I remember that it felt like I was always on autopilot. Just drawing on paper to see what comes naturally. Years passed and I haven’t drawn or painted since 2010. So then, I created Vladinsky, a name which was supposed to be a name for a luxury car trading platform. But that project didn’t really go as planned, so it became my artist’s name. 

CS:  Talking about you “stage” name, how did you come up with it?
V: Lots of people think that I got my inspiration from Kandinsky or Banksy.  But one thing is for sure, I didn’t even know these names when I started. Actually when somebody said that, I googled Kandinsky and said to myself: The heck with this guy! Let’s rock this work!I’m not competing with anybody!”.
I actually got this name from my father who said that I always have my head in the clouds. So ‘’Vlad in Clouds’’ sounded bad. And I came up with ‘’Vlad in Sky’’.

CS: You’re obviously gifted. So what’s your opinion on talent? Do you think you’re born with it or it’s something that can be learned?
V: I don’t like to consider myself as being ‘’gifted’’. Working hard pays the bills first and feeds your ego second. I’m more, like, it can be learned up until a point. After that it’s up to you and your decision making  process. But you can learn how to do this too. 

CS: Your artwork is mainly based on public figures. How do they react to your work? 


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V: When I first started doing this I didn’t really think I’d be someone. I was more like let’s do this one step at a time.
My first years of painting were about a decorative, abstract style. At some point, after long talks with my friend from Chicago, who’s an Art Dealer, he said I was naturally gifted in a way that I knew how to use colors in order to create a visual balance. He kept comparing my work to great expressionist artists such as Willem de Kooning, Franz Kline and others.
That was a turning point for me. His words really scared me. I thought to myself that I didn’t have the right education for this. All I did was try to express myself through nice paintings that you can put up in your home. After that, I thought a lot about changing direction. I started studying portrait techniques. But as I said before, I didn’t want to be influenced by some technique. As I stopped focusing so much on technique, my artwork became better and better.
Now, after talking to my Chicago friend about my expressionist influence and learning more about the portrait technique, I was able to create a different style. So I decided to paint some iconic people. I was satisfied with the result so I kept using this new style.
I’ve done a lot of celebrity paintings in the past years and I’ve only been praised on them. I even got some great live reactions too. 

CS: How much time does it take to make one painting? Starting with the concept to actually painting it.








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O postare distribuită de Vladinsky (@ivladinsky) pe

V: It depends on the painting. It can take 2 days, or it can take 4 months. People usually think that painting is just that: painting on a blank canvas. But, for me, the whole process goes something like this: I come up with an idea, then I think about sizes and perspective, then I do the wood framing. And only after I’ve completed these steps, I start painting. But it doesn’t end here! It can take days to find the perfect combination. After that you need to wait for about 3 to 6 months for the paint to dry so you can add the varnish. And then when that layer has finished drying, only then you can frame it. But the ultimate goal is to actually sell it.
And when you find a buyer that itself is another journey.  After someone buys my art, we establish shipping and packing details. So, as you can see, this is why the whole process takes months to be completed. 

CS: What advice do you have for newbies? And what advice would you give to your younger self?
V: To be honest, I don’t have any advice. Because I know how hard it is, how many sacrifices you need to make. I can only say this: if you have the courage to do it, then set a goal and go after it. Then, no one can say that your dreams are impossible to achieve. 

CS: What’s your favorite painting and what’s the story behind it? We know it’s hard to choose just one.

For sure! I have lots of paintings that I love. But I’ve told myself from the start: You do this for people’s happiness, not your own. This way, I don’t get attached to my work.

But, the experience I loved the most was Taboo, in 2018. It’s a very big painting, 300X200 cm, a reinterpretation of ‘’Les Demoiselles d’Avignon’’, by Picasso.
I really wanted something like that in my studio. So I changed it to mirror our modern society.  It took 4 months to make and 8 months to dry. And it was exhibited in London in February and sold somewhere in Germany. The experience was expensive because of artwork’s fragile nature. It was a challenge to keep it and ship safely.
Lots of people from the exhibition didn’t really know Picasso’s work, but the ones that did, understood immediately. Wow! I have great memories of this work. I really want to repeat this experience, but honestly I’m scared. The expectation levels are so high right now, that I think I need to wait a couple of years to do that kind of work again.


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How do you prefer to showcase your art? Online or in an art gallery?
V: Hmm, right now I prefer to display it online because it’s different. When it comes to my art, you won’t buy something that looks amazing online and get something different shipped. With me, you see a small image of a painting and get a 10x better experience, from all points of view. I like galleries, but at the moment I don’t think they suit my work. I’ve been invited to attend the Florence Biennale, the Monaco Art Fair and the Amsterdam International Art Fair. But the invoice for a small exhibition is around 12k euros. So you need money to survive in this world. 

CS: What do you think about this division between artists who get paid for their untainted art versus those who adapt their art to get paid more?
V: This is totally wrong. I know that I have to do some commissions in order to get paid. That allows me to go on with my vision. But I hate it. I mean, if someone wants to buy my work they should do it because they like my style. It’s simple for me. If you like what you see, buy it! I see thousands of images every day. It’s my job to. I already have my own vision, my aesthetic. I know how to make something look great. I don’t necessarily want to adapt it.  

CS: Working in the creative industry can be both a blessing and a challenge. Tell us, where do you get your inspiration from? Do you have any recommendations?
V: Read, read, read, watch, watch, watch, absorb, repeat. And at some point, go wild on paper or canvas or whatever. I don’t really have role models, but success is an important feature I look for. Look at what others managed to do, both badly and successfully, to understand how to be better at your craft.  


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O postare distribuită de Vladinsky (@ivladinsky) pe

CS:Describe a usual day in Vladinsky’s life. Is it all about work or do you have a well-balanced schedule?
V: I try to balance taking care of my children, trying to make my wife happy, – as this is important for me – and trying to spend some quality time with my friends. But I’m always 9 or 10 hours in the studio because I always have something to do.

CS: How important do you think feedback is? How do you deal with criticism?
V: It’s kind of a trap. You rely on feedback because it gives you comfort, but criticism will always be there. Everyone has an opinion about everything, whether it’s Politics, Soccer, Global Warming or Art.

CS: Throughout history, Art has been considered cathartic. Do you think that this theory still applies now? Is it healing? Does it help you evolve on a spiritual level?
Yes, Art is a healing instrument. But let me put it this way, if you have a headache and you don’t know why, you see a doctor. But if you smashed your head into a tree, and get a headache, next time be sure to wear a helmet. It’s the same with Art. If you don’t understand it go to art galleries, listen to what people have to say and absorb information. If you smash into a tree, in this case, the helmet is knowledge. 

CS: And finally, do you have a personal mantra?
V: Yes!  A Vladinsky in every home is a fair purpose for a lifetime journey!


That’s a wrap! This is the sixth episode of our first ‘’season’’ of interviews with Romanian Creatives. Stick around for the next one!

Our goal is to create a map of Artists and Designers, from various fields, that are all connected by a common thread: challenging the traditional way of doing Art.



Cromatic Studios meets Creative Junkies S01:E05
Cromatic Studios meets Creative Junkies S01:E05

Interview with @vlad_sorescu

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